Welcome to Jax Tours!
Events
Pups & Pilates at Ruby Beach Brewery!
Join us July 11th at 11 AM for Pilates with Jen, puppy cuddles, coffee from Monday Coffee Co., and a post-class social. A portion of proceeds benefits Friends of Jacksonville Animals.
To learn more click here.
Choose Your Adventure!
Killer History: Betrayal & Murder
Ready for a killer good time?
- Contact us to Book!
Most people who get killed don’t see it coming — because nothing feels wrong until it’s too late.
On this tour, you’ll hear real Jacksonville murder stories built on trust, relationships, and decisions you would’ve made too. The unsettling part? In most of these cases… you would’ve let them in.
To learn more click here.
Unmapped Jax: Beyond the Streets
- Contact us to Book!
You’ve walked past it 100 times. But you’ve never seen what’s behind the doors, below the streets, and hidden inside Downtown Jacksonville’s most iconic buildings.
This is a rare-access experience into the city’s hidden spaces, including limited-access sites and Jax’s famous underground tunnels with bank vaults!
To learn more click here.
Snap the Market - Unique Photography Experience
- Coming soon!
Love photography? Want to learn more about it? Join us and learn from a local expert! Whether you’re using a professional camera or just your phone, you’ll pick up tips on lighting, composition, and camera settings while discovering some of the most colorful and dynamic scenes in Riverside and, of course, we have fun games along the way!
To learn more click here.
The City That Burned
Stories of Horrors, Ghosts and Misfortune
- Contact us to Book!
Join us on this unholiest of nights: Friday the 13th where we will explore Jacksonville’s darkest hours, its haunted past and see where nothing can rest in peace….not even the buildings.
To learn more click here.
Sips & Ships
All Inclusive Pub Crawl
- Contact us to Book!
Are you ready for a one of a kind Downtown Experience?This isn’t your average pub crawl – this is an all drinks included experience! All you need to do is show up and have fun! There will be Drinks, Games, and Fun at every stop!
To learn more click here.
More Options
Ongoing Jacksonville Experiences & Gift Ideas!
Custom Outings
- Please Email or Call us to Book your Adventure!
Jax Tours offers a range of customizable experiences ranging from birthdays, bachelorette parties, girls/boys nights out and more! If you have a group that love fun…we are the place to make that happen!
Email us: Tourguide@JaxTours.com or
Call (904)-357-0477
Jax Tours Gift Cards
- Good all year around and for ALL tours!
Why give your loved ones the same old, boring gifts when you can give someone the gift of adventure?! No scarfs, ties or candles. Here we deal in experiences of all types.
If your friends love: history, food, night life, pets, travel, making new friends, true crime, family friendly adventures or just want something different…we have them covered!
Perfect for any occasion AND no wrapping required!
Sips & Ships
All Inclusive Pub Crawl
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Book today! - $68 per person
Start with drinks on an actual battle ship...
and the night doesn't stop there
Ages 21+
To learn more click here.
Downtown Bites & Sights
All Inclusive Shuttle Bus Food & History Tour
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All Inclusive - $105 per person
Taste what Jax has to offer: food at 4 different locations.
Plus premium history tour on our shuttle bus.
All Ages Welcome
To learn more click here.
Whispers of the Old City Cemetery Hosted by Weston Waters | Navy Veteran & Local Historian
- Saturday, April 11th - Noon and 7PM - $20
SOLD OUT!!!
Jacksonville’s oldest cemetery has its secrets….and now you have to decide how brave you are.
Will you risk it all and tread the grounds, watchinf the darkness grow as the sun sets?
To learn more click here.
Why Choose Jax Tours?
Jacksonville's Tourism Ambassador of the Year - 2025
We are proud to represent Jacksonville and be its premier tour company!! Don’t take our word for it, just ask VisitJax (Jacksonville’s Official Tourism Agency)
Jacksonville's Bold City Choice Award Winner - Tourism - 2025
Jacksonville came through for us and voted us #1 Tourism company in the city! Too crazy to believe?! Check it out!
We are purpose over profit. We love Jacksonville and love giving back
Our mission is to showcase all the fun you can have in Jacksonville, one group at a time. We support small businesses and are all about making Jax better. Just ask The Daily Record
We were on the news!
Looking for something in St. Augustine?
Need an amazing Boutique hotel?
Paws & Pints: Historic
5 Points Dog Tour & Social
-
Every Other Saturday at 2PM
Fun for All Ages
A part of the proceeds support our friends at FOJA
To learn more click here.
To learn more click here.
Downtown Junior
Explorers Program
-
Please Email or Call us
to Book your Kids Tour!
Perfect for fields trips, home school groups, birthdays, kid’s events and any family friendly adventure!
To learn more click here.
To learn more click here.
What an incredible morning!
As I sit here reflecting on our very first Pups & Pilates event, my heart is so full. Thank you to every single person who came out, stretched with us, snuggled puppies, laughed with new friends, and helped make this event such a huge success. We truly couldn't have done it without you.
A very special thank you goes to Ruby Beach Brewing for so generously opening your doors and welcoming us into your beautiful space. Thank you to Jacksonville Animal Care & Protective Services for bringing so many wonderful adoptable dogs and for everything your team does every single day for Jacksonville's animals. Huge thank you to the amazing Pilates instructor Jen for keeping everyone moving! And thank you to Monday Coffee for your delicious “Pup Cup Lattes!”
To our amazing volunteers who spent the day before the event bathing shelter pups so they would be looking and feeling their very best -you are absolute rock stars. Your kindness made such a difference. Tango Jordan Makeeta Lé Modél Lindsy Goodman Melissa Ruhlin and Sarah!
Thank you to Liz Hunter for co-hosting this event with us and helping spread the word throughout the community. Your enthusiasm and support helped make this event what it was.
And finally, thank you to Friends of Jacksonville Animals, Inc. (FOJA) for everything you do to raise money and awareness for the medical needs of shelter animals. Your work gives so many dogs a second chance, and we're honored to partner with you.
Right now, ACPS is caring for more than 600 dogs, and many are currently sharing kennels because the shelter is so full. If you're not in a position to adopt, please consider participating in the Dog Day Out program. Spending even a few hours with a shelter dog gives them a much-needed break from the shelter environment, helps them decompress, and often increases their chances of finding a forever home. Click here for more information: www.jacksonville.gov/departments/office-of-administrative-services/animal-care-and-protective-ser...
If you share photos from the event on social media, we'd love for you to tag Jax Tours, Friends of Jacksonville Animals (FOJA), Liz Hunter, Ruby Beach Brewing, and Jacksonville Animal Care & Protective Services (ACPS) so we can celebrate together and help spread the word!
If you'd like to make an additional donation to support the lifesaving work being done for Jacksonville's shelter animals, you can do so here: friendsofjaxanimals.com/donate
This was only the beginning. We have many more events planned to benefit FOJA and ACPS, and we can't wait to see all of you again soon.
Thank you again for believing in this event, supporting these incredible organizations, and helping make our first Pups & Pilates such an unforgettable day. Together, we're making a difference - one wagging tail at a time.
And remember, Adopt Don't Shop!
Our first ever Pups and Pilates was a hit! 50% of the class pups were either fostered or adopted - thank you to everyone who joined us to give back to Friends of Jax Animals!
Thank you to our partners, Ruby Beach Brewing Pilates By Jen | Avondale Studio MONDAY COFFEE!
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Jax Tours Gift Cards
- The Perfect Holiday Gift!!
Why give your loved ones the same old, boring gifts when you can give someone the gift of adventure?! No scarfs, ties or candles. We are in the business of fun and experiences.
If your friends love: history, food, night life, pets, travel, making new friends, true crime, family friendly adventures or just want something different…we have them covered!
Perfect for any occasion AND no wrapping required!