Welcome to Jax Experiences
powered by Jax Tours!
We look forward to showing you all the best
that Jacksonville has to offer!

Choose Your Adventure!

Killer History: Betrayal & Murder
Ready for a killer good time?

Killer History true crime jacksonville jax tours

Most people who get killed don’t see it coming — because nothing feels wrong until it’s too late.

On this tour, you’ll hear real Jacksonville murder stories built on trust, relationships, and decisions you would’ve made too. The unsettling part? In most of these cases… you would’ve let them in.

To learn more click here.

Unmapped Jax: Beyond the Streets

Unmapped Jax Beyond the Streets jax tours underground tunnels bank vault Carling hidden spaces exclusive VIP experience tour

You’ve walked past it 100 times. But you’ve never seen what’s behind the doors, below the streets, and hidden inside Downtown Jacksonville’s most iconic buildings.

This is a rare-access experience into the city’s hidden spaces, including limited-access sites and Jax’s famous underground tunnels with bank vaults!
 

To learn more click here.

Snap the Market - Unique Photography Experience

Snap the Market photography tour jax tours pictures cameras outdoors
Love photography? Want to learn more about it? Join us and learn from a local expert! Whether you’re using a professional camera or just your phone, you’ll pick up tips on lighting, composition, and camera settings while discovering some of the most colorful and dynamic scenes in Riverside and, of course, we have fun games along the way!

To learn more click here.

The City That Burned
Stories of Horrors, Ghosts and Misfortune

Jax Tours Friday The City That Burned: Crimes & Chaos spooky scary tour
Join us on this unholiest of nights: Friday the 13th where we will explore Jacksonville’s darkest hours, its haunted past and see where nothing can rest in peace….not even the buildings. To learn more click here.

Sips & Ships

All Inclusive Pub Crawl

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Are you ready for a one of a kind Downtown Experience?This isn’t your average pub crawl – this is an all drinks included experience! All you need to do is show up and have fun! There will be Drinks, Games, and Fun at every stop! 

To learn more click here.

Downtown Bites & Sights

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To learn more click here.

More Options

Ongoing Jacksonville Experiences & Gift Ideas!

Custom Outings

Jax Tours Pub Crawl, custom party, birthday, bachelorette parts or girls/boys night out

Jax Tours offers a range of customizable experiences ranging from birthdays, bachelorette parties, girls/boys nights out and more! If you have a group that love fun…we are the place to make that happen!

Email us: Tourguide@JaxTours.com or
Call (904)-357-0477

Jax Tours Gift Cards

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Why give your loved ones the same old, boring gifts when you can give someone the gift of adventure?! No scarfs, ties or candles. Here we deal in experiences of all types.

If your friends love: history, food, night life, pets, travel, making new friends, true crime, family friendly adventures or just want something different…we have them covered!

Perfect for any occasion AND no wrapping required!

Meet Your City Magazine

Sips & Ships

All Inclusive Pub Crawl

Sips and Ships downtown pub crawl - jacksonville tours jaxtours
To learn more click here.

Downtown Bites & Sights

All Inclusive Shuttle Bus Food & History Tour

Jax Tours Bites and Sights downtown food and history tour experience shuttle bus
To learn more click here.

Whispers of the Old City Cemetery Hosted by Weston Waters | Navy Veteran & Local Historian

SOLD OUT!!!

Jax Tours haunted graveyard cemetery tour Old City Cemetery whispers of the old city cemetery

Jacksonville’s oldest cemetery has its secrets….and now you have to decide how brave you are.
Will you risk it all and tread the grounds, watchinf the darkness grow as the sun sets?
To learn more click here.

Why Choose Jax Tours?

Jacksonville's Tourism Ambassador of the Year - 2025

Jacksonville jax tours visit jax tourism ambassador award
We are proud to represent Jacksonville and be its premier tour company!! Don’t take our word for it, just ask VisitJax (Jacksonville’s Official Tourism Agency)

Jacksonville's Bold City Choice Award Winner - Tourism - 2025

Jacksonville jax tours bold city choice award winner tourism
Jacksonville came through for us and voted us #1 Tourism company in the city! Too crazy to believe?! Check it out!

We are purpose over profit. We love Jacksonville and love giving back

Jacksonville Daily Record Jacob Jeweler Clock Jax Tours aims to brighten city’s future by illuminating its past
Our mission is to showcase all the fun you can have in Jacksonville, one group at a time. We support small businesses and are all about making Jax better. Just ask The Daily Record

We were on the news!

Looking for something in St. Augustine?

Jax Tours Partner Tasting Tours St Augustine
Heading to St. Augustine? You should check out our incredible friends at The Tasting Tours.

Need a place to stay?

Our friends The Raven boutique hotel
You should check out our incredible friends at The Raven.

Paws & Pints: Historic
5 Points Dog Tour & Social

Jax Jacksonville jax tours paws and pints pets dogs social hour friends
A part of the proceeds support our friends at FOJA
To learn more click here.

Downtown Junior

Explorers Program
Perfect for fields trips, home school groups, birthdays, kid’s events and any family friendly adventure!
To learn more click here.
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Cookie Fix in San Marco might be our new favorite spot for a sweet treat! From the moment we walked in, the smell of warm, freshly baked cookies greeted us. We’re a big fan of the gelato pairing - don’t forget to ask for a gelato sample (just wait for Tina’s taste test on the incredible gelato flavors) 🍪 ... See MoreSee Less

Would you spend the night at a former funeral home?

theravenjax is Jacksonville’s downtown boutique hotel right in the heart of Lavilla - take a look with us!
... See MoreSee Less

Jax Yacht Charter is taking visitors for a unique experience on the St Johns River! Would you rather step on board for a brunch or dinner cruise? ... See MoreSee Less

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Clara Gannon profile picture
Clara Gannon
27 May 2026
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Tina with Jax Tours was absolutely amazing to work with! She was professional, friendly, knowledgeable, and made the entire experience smooth and enjoyable from start to finish. You can truly tell she cares about her clients and goes above and beyond to make sure everything is handled perfectly. Highly recommend Jax Tours if you’re looking for great your and an stress free experience. Thank you again, Tina!
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Robert Grafton profile picture
Robert Grafton
18 May 2026
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Jax Tours was so much fun. I learned a lot about Jacksonville, thanks to Tina. She is funny, friendly, and very knowledgeable. I would recommend this tour. The food was good, I think it's well worth the money. Thanks again Tina!
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Jessie Drew Hawkins
20 April 2026
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What a fun tour! I did this with my team and we loved not only eating some wonderful food, but learning about Jacksonville. Tina is sooooo nice on top of that. She makes you feel welcomed and is always checking in. My group was also really nice and we all enjoyed the tour together! I am thinking to try some other tours soon!
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Brenda profile picture
Brenda
14 April 2026
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This was my first tour with Jax tours and it was wonderful. Tina did a great job. Her knowledge of Jacksonville was Spot on. Daniel brought water for everyone. It was a great experience. Would definitely do it again and the food was great too.
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Kimberly Jufer profile picture
Kimberly Jufer
14 April 2026
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We had a great time on our first tour. Wes and Tina were the nicest guides and very knowledgeable. Can’t wait to join the next one.
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Katie Clancey
5 April 2026
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+1
This was such a fun and engaging experience. As a Jacksonville local, I thought I’d already know much of the history, but Tina and Dan brought incredible depth and new perspective to every story. They make a dynamic and wonderful team. The stories were captivating, and the places I already knew and loved took on new meaning. The overall atmosphere of the tour was relaxed, cheerful, and welcoming. My partner and I left both full and a little tipsy (drinks are an additional cost, paid directly to the restaurant), and we discovered spots we’d never thought to visit before. The walking portions were enjoyable and not overly strenuous, and the shuttle bus was comfortable and nicely air-conditioned. Our group included eight participants, and everyone seemed to genuinely enjoy both the storytelling and the delicious food. Each stop was seamless—our tables were ready as soon as we arrived, and we never had to wait to be served. If you’re considering booking with Jax Tours, take this as your sign to do it. The entire experience was absolutely worth the cost. I can’t wait to see what this duo has planned next!
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Laurie Sommers
22 March 2026
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Jax Tours gave a terrific tour of downtown Jacksonville’s historic sites interspersed with four tastings from local restaurants. Delicious, fun, informative. Highly recommended!
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nancy b
22 March 2026
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Had a great time with Jax Tour tonight. We did the Bite and Sights tour and it was fantastic. We started by eating at Morton’s and ended at bbs. We learned so much about Jacksonville. We had the opportunity to try different restaurants that we had not even heard of - Casa Dora and Ocean Street Tacos. Made a stop at Sweet Pete’s and Treaty Oaks. What a fun evening! I highly recommend for anyone looking to do something different on the city. I was raised in Jacksonville and there was much I didn’t know. Tina and Dan, our tour guides were excellent.
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FixIt Girl
22 March 2026
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Top notch, Tina set up a great tour, many stops at fantastic restaurants. Food was great and lots of it. Great night out with friends and made some new ones to experience good eats and learn about Jacksonville history. Tina is very knowledgable historian, and shared many facts about Jacksonville, things even as a long term resident I never knew. They have other types of tours that we intend to schedule with them in the future. Overall a nice night out!
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Shaemous
22 March 2026
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What a great experience the tour was so informative and the owner was so kind and gracious and very knowledgeable. The stops we made The restaurants were very nice and the foods were very good. The variety of choices that we got to experience was amazing.
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Jax Tours Gift Cards

jax tours jacksonville tour history fun family friendly culinary gift card st augustine

Why give your loved ones the same old, boring gifts when you can give someone the gift of adventure?! No scarfs, ties or candles. We are in the business of fun and experiences.

If your friends love: history, food, night life, pets, travel, making new friends, true crime, family friendly adventures or just want something different…we have them covered!

Perfect for any occasion AND no wrapping required!

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